For the first time in history, Latinos represent the largest minority in the electorate with an estimated 36.2 million eligible voters, making outreach in across the nation more important than ever, especially in areas with high Hispanic populations.
And, as the Hispanic population has continued to increase across Wisconsin and the nation, it’s also increased in Milwaukee where the percentage of Latinos has increased from 12.00% in 2000 to 19.9% in 2021, but getting the excitement necessary for collecting their votes hasn’t been easy for many politicians. And, as more Hispanics are showing up as first time voters it’s never been more important to capture this interest than now.
In no small part, this can be attributed to a lack of voter outreach as 25% of all eligible Latino voters said they were never contacted by a political party or candidate.