A company is only as good as its leaders. Overcoming adversity, adaptability, and keeping up with new trends and technologies are all important qualities in business executives to ensure each company can assure sustained financial growth for future success. Under the leadership of co-founders Martha de la Torre and Joe Badame, EC Hispanic Media was able to overcome initial company struggles to build the most widely distributed free weekly Spanish language classified publication in the United States and helped provide the US Hispanic Market with educational resources, to help improve the quality of Latinos lives through financial literacy, healthy living, and entrepreneurial guidance that are otherwise not widely available in Spanish.
