The expo rounded up a year where Quinceanera.com has also travelled to San Fernando Valley, Bakersfield, Los Angeles, Orange County and Ontario
Los Angeles, CA- October 22, 2012- Market leader Quinceanera.com along with its parent company El Clasificado, presented a festive show at the last Quinceanera.com Expo and Fashion Show of 2012 celebrated on Sunday, October 14th at the Crowne Plaza Hotel in San Diego.
As usual, the event was free and open to the public, and attracted hundreds of quinceañera girls and their families looking for the best deals for planning this special Hispanic celebration. Among them was Kenia Robles, our Quinceanera.com Magazine’s 2012 San Diego Cover Girl, that described the experience of being in the cover as one of the best experiences of her life. “Being presented on today’s stage and having my picture on the cover of the magazine is more than I have ever imagined.”
As the winner of the cover girl contest, Kenia Robles also received a professional photo shoot, an exclusive interview in the issue that she graced, and the option between a cash prize or a Quinceañera dress. In addition, our last cover girl of the year had the opportunity to kick start the fashion show of the event, which was presented by Mexican designer Raul Corona and Orange County-based retailer Moda 2000.
Corona’s showcase was heavy in voluminous gowns with the designer’s signature long trains, and followed a pink-white-nude color palette. Moda 2000 presented a colorful variation of cocktail and Quinceanera dresses in every color imaginable. Both fashion show sponsors were exclusive partners of the Quinceanera.com Expo and Fashion Show throughout 2012.
The event was also favorable for the numerous exhibitors that showcased their party services. Juan Gardini, Operations Manager of Men’s Wearhouse, was able to see an immediate return on investment at the Expo. “Approximately 80 to 100 people have already reserved services with us,” he said. “We’ve participated in Quinceanera.com’s events for two years now and with these results we will definitely continue to do so.”
For Tara Swansen, Promotions Manager of Seventeen Magazine for Cover Girl, the event was a successful avenue in which to target the young audience. “We’ve been able to meet with so many Quinceañera girls and expose our different products,” said Swansen. “We were also able to partner with CoverGirl and Herbal Essences to do mini makeovers and complimentary braids.”
The show ended in a celebratory fashion with the raffle of a Raul Corona and Moda 2000 Quinceañera dress courtesy of El Clasificado. Jennie Mercado from San Diego was the lucky winner of the Raul Corona gown and Sonia Arias from Tijuana was awarded the Moda 2000 dress. Other giveaways included an Apple iPad courtesy of El Clasificado, which was won by Nancy Valenzuela, and numerous vendor raffles.
The event was sponsored by CoverGirl, The Men’s Wearhouse, Raul Corona, Moda 2000, Bellus Academy, Michaels and El Clasificado.
ABOUT QUINCEANERA.COM: Quinceanera.com is a multi-platform party-planning brand that integrates web, newsletters, a print supplement, mobile, and live events to reach bilingual Quinceañeras and their families. In 2012, the Quinceanera.com Expo and Fashion Show series will land in San Fernando Valley, Bakersfield, Los Angeles, Orange County, Ontario, and San Diego.
ABOUT EL CLASIFICADO: El Clasificado, the flagship publication of EC Hispanic Media, is a multi-media publication and advertising solutions company with advertising platforms in print, online and grassroots events. More than 1.5 million readers utilize the free Spanish-language publication every week. El Clasificado, a verified publication, is distributed in over 290 cities throughout Southern California, the Central Valley and recently in Yuma, Arizona and has a weekly circulation of 500,000. EC Hispanic media also owns elclasificado.com which generates 9 million monthly page views from over 600,000 unique visitors across the United States.
CONTACT: For media interviews or b-roll of the event please contact Gabriela Alvarado, Public Relations Assistant, at 1-800-450-5852 or via e-mail at [email protected].
For marketing partnership opportunities, please contact Steve Nunez, Senior Marketing Coordinator, al 1-888-204-4591 | via e-mail [email protected]
MEDIA RESOURCES: Quinceanera.com, Facebook, Twitter, YouTube, MySpace, Live stream through USTREAM.
