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Record-Breaking Success for Expo and Fashion Show 2024 Amid Economic Challenges

By February 26, 2024Company News

San Fernando Valley, CA – February 26, 2024 –, the premier authority on quinceañera celebrations, made a triumphant return to the Universal Hilton on February 18, 2024, for its renowned Expo and Fashion Show, attracting an unprecedented audience. This year’s event not only brought together young Latinas and their families with a variety of vendors but also celebrated the grand relaunch of the website as a pivotal marketplace and directory for planning the quintessential quinceañera, catering to a wide range of preferences from luxurious to simple. 

The newly enhanced website now stands as a holistic resource, offering deep insights, practical tips, and a comprehensive directory of quinceañera vendors. This evolution makes it simpler for families to discover local services for this significant milestone. 

This year’s expo exceeded all prior records, showcasing nearly 60 vendors and welcoming over 1,400 attendees—a testament to the event’s growing popularity even amidst economic challenges. Situated adjacent to Universal Studios Hollywood at the Hilton, the expo saw such an extraordinary turnout that it led to a full parking lot. Participants had the unique chance to engage with top-tier vendors, acquiring essential knowledge and ideas for their forthcoming quinceañera celebrations. 

Frank Zepeda, Marketing Director of El Clasificado, shared his enthusiasm about the relaunch of “Our mission extends beyond aiding the quinceañera community in orchestrating their perfect day; we also aim to empower small businesses by broadening their visibility and fostering connections with prospective customers,” Zepeda remarked. 

Since its inception in 2006, has emerged as the definitive resource for everything related to quinceañeras, providing invaluable information and support to navigate the planning of this landmark celebration. boasts a remarkable online presence, achieving 48 million views monthly across social media, including an average of 12 million views on Pinterest alone. 

César Olivares, proprietor of La Quinceañera, a brand dedicated to exquisite dresses, praised the website’s upgraded features. “The revamped site offers an array of engaging content tailored for fifteen-year-olds, from venue selections to all other aspects of their celebration. It’s not only faster but also ensures a more seamless interaction with users,” Olivares noted. 

Don’t miss the next Expo and Fashion Show, set for April 28, 2024, at the Hilton in Anaheim. This event promises a day brimming with enthusiasm, inspiration, and an exclusive look into the evolving world of quinceañeras. 



Launched in 2006 by El Clasificado, has evolved from an online lifestyle platform into a comprehensive resource for Latino families planning Quinceañera celebrations, encompassing print, digital, a mobile app, and expos. With a social media presence exceeding 13 million followers, the brand has become a pivotal part of the Latino community’s cultural celebrations. For the 2024 season, is set to expand its offerings with additional fashion shows and expos in Long Beach, Orange County, and Ontario, further solidifying its role as the go-to destination for all things Quinceañera. 


About El Clasificado  

 El Clasificado, dba EC Hispanic Media, has evolved significantly since its inception in 1988. Initially established as a weekly publication catering to Spanish-speaking communities, it has now transformed into a comprehensive multimedia marketplace and a digital agency. This transformation underscores its commitment to serving as a reliable communication channel for the burgeoning Latino communities across the United States. 

Today, El Clasificado stands as a pivotal platform within the digital landscape, particularly noted for its classified online marketplace, This platform is recognized among the top 20 classified marketplaces in the U.S., a testament to its widespread acceptance and trust within the Latino communities. Through its diverse range of services, El Clasificado aims to continue fostering connections, facilitating commerce, and empowering Latino individuals and businesses to thrive in an increasingly digital world.